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  • Course Dates And Fees / 课程日期和费用

    Course Dates And Fees / 课程日期和费用

    October 26 - December 6
    10 月 26 日 - 12 月 6 日
    $2100
  • Faculty / 课程师资

    Faculty / 课程师资

    Maria Sancho-Arroyo
    Adjunct Faculty, MA, New York and Online Premier
    苏富比艺术学院纽约校区艺术商业硕士课程及在线高级课程讲师
    Maria brings over 25 years of international experience in the art world, first at museums – National Museum of Catalan Art, MNAC, in Barcelona and at the Louvre in Paris- then at Sotheby’s Auction House in London. During her time at Sotheby’s, she gained experience in all aspects of the auction world with a focus on business and client development. She has participated in numerous auctions and worked closely with all Sotheby’s European offices. Maria has given lectures on art market trends at the London and New York Sotheby’s Institute and is a regular contributor to the “Giornale dell’Arte”, the Italian edition of the Art newspaper. She is involved with art charitable organizations and is the co-chair of ArtTable DC chapter since June 2019.
    玛丽亚老师在艺术界长期深耕,拥有超过25年的国际行业经验。她起初在博物馆(巴塞罗那的加泰罗尼亚国家艺术博物馆(MNAC)和巴黎的卢浮宫)工作,后来加入了伦敦的苏富比拍卖行。在苏富比工作期间,她收获了拍卖界各领域的工作经验,尤其擅长业务和客户拓展。她参加过数场拍卖会,并与苏富比的所有欧洲办事处保持紧密合作的关系。玛丽亚曾在苏富比艺术学院的伦敦和纽约校区就艺术市场趋势主题进行授课,并定期为意大利版的艺术资讯 "Giornale dell'Arte "撰稿。与此同时,她投身于艺术慈善组织,并从20196月起担任ArtTable DC分会的联合主席。

    Felix Kwok (郭东杰)


    Director, Department of Modern Art in Asia, Sotheby’s
    苏富比现代亚洲艺术部主管,拍卖官
    Since joining Sotheby’s in 2012, Felix Kwok has played an instrumental role in promoting modern art across Asia and contributing to the growth of the Hong Kong art market.
    In his early years at Sotheby’s, Mr. Kwok was an integral part of milestone events such as Sotheby’s Hong Kong 40th anniversary evening sale, and Sotheby’s Beijing Modern and Contemporary Art sale in 2013.Since 2015, he has spearheaded and curated a number of highly successful themed sales, including “Ineffable Beauty: Sanyu Figure Drawings”, “Movimento Punto”, “Postwar Asian Art”, “Modern Vision”, and more. At the same time, Mr. Kwok also pioneered the Asian art market with works from the likes of Pablo Picasso, Wassily Kandinsky, Bernard Buffet, Georges Mathieu and Enrico Castellani
    When he took the helm in 2020, he refocused the department as “Modern Art, Asia” in line with the vision of officially integrating Western art into Asia, and positioning Sotheby’s Hong Kong onto the global stage of international modern art. This is evidenced by the success of the rebranded Modern Art Auctions which topped the record for Pablo Picasso in Asia and set the world auction record for Chu Teh-Chun and any Vietnamese modern art. Under his leadership, Sotheby’s Hong Kong Modern Art sales in 2021 reached HK$2 billion, leading all auction houses in Asia;
    Felix is also an auctioneer of Sotheby’s, taking the rostrum at the 2019 UCCA Gala Charity Auction, and notably in 2022 presiding over the sale of Landscape after Wang Ximeng, an extraordinarily rare work that ultimately selling for the records of Zhang Daqian and any Sotheby’s Chinese paintings at HK$370.5 million.
    Felix graduated from the Faculty of Arts at the University of Hong Kong with degrees in Chinese History and Chinese Literature. Felix is also a regular speaker at educational institutions, including the Hong Kong University of Science and Technology, Beijing Tsinghua University, Shanghai Jiaotong University, Sotheby’s Institute of Art, and the Hong Kong Tsz Shan Monastery Buddhist Art Museum.
    郭東杰先生畢業於香港大學文學院,自2012年加入蘇富比二十世紀中國藝術部以來,一直致力推動現代藝術研究及市場發展,包括參與2013年蘇富比亞洲四十周年晚間拍賣﹑北京蘇富比現當代藝術拍賣;
    隨著部門於2015年更名現代亞洲藝術部,郭先生先後策劃多個廣受好評的專輯,包括「常玉:美的想像」﹑「龐圖運動」﹑「戰後亞洲藝術」 等,並於2018年以來,引入首幅於亞洲拍賣的畢加索油畫,以及雷諾瓦﹑康定斯基等西方大師之作品,又在2019年策劃「蕭勤:無限宇宙」展售會,整合一、二級市場力量;
    除出任部門主管,郭先生亦是蘇富比的拍賣官,曾為2019年UCCA Gala慈善拍賣掌槌,並在2022年春拍以港幣3億7050萬拍出張大千仿王希孟《千里江山圖》,刷新藝術家拍賣紀錄及蘇富比全球中國書畫拍賣紀錄。
    郭先生亦為多所高等學府及重要機構邀請,包括上海交通大學﹑北京清華大學﹑香港科技大學﹑香港慈山寺佛教藝術博物館等,定期講授現代藝術及藝術市場課程。
  • Sample Schedule / 课程示例

    Sample Schedule / 课程示例


    • Week 1: Learn about the history of art auctions, key terminology and bidding methods, global markets, and the role of the auctioneer.

    • Week 2: Explore tips for pricing and selling while examining the role of the specialist.

    • Week 3: Understand the process of buying at auction, including a look at the importance of art lawyers and contracts.

    • Week 4: Examine the role internet and technology plays in the future of auction models and digital markets.

    • Week 5: Marketing Western Modern Art in Asia.

    • Week 6: Consolidation and Internationalization of Asian Modern Art.


    课程示例



    • 第一周:了解艺术品拍卖的历史、重要术语和竞价方法、全球市场以及拍卖师的角色。

    • 第二周:探索定价和销售的技巧同时研究专家这一角色在其中发挥的作用。

    • 第三周:了解在拍卖会上购买艺术品的过程,包括明确艺术律师和交易合同的重要性。

    • 第四周:研究互联网和技术在未来拍卖模式和数字市场中的作用。

    • 第五周:西方现代艺术的亚洲市场学。

    • 第六周:亚洲现代艺术的整合与国际化。

  • Students Will Learn / 学员们将学会

    Students Will Learn / 学员们将学会


    • To evaluate the opportunities, challenges, and risks posed by buying and selling artwork at auction.

    • To analyze and evaluate published auction results.

    • To identify and describe how values are ascribed and prices are determined for works of art sold at auction.

    • To recognize the legal, financial and technical aspects involved in buying and selling works of art at auction.

    • To assess the changes introduced by e-commerce and evaluate how digital platforms are transforming the auction business.


    学员们将学会

    • 评估在拍卖会上购买和出售艺术品所带来的机会、挑战和风险。

    • 分析和评价已公布的拍卖结果。

    • 识别并描述拍卖艺术品的价值归属和定价方式。

    • 认识到在拍卖会上购买和出售艺术品所涉及的法律、财务和技术问题。

    • 评估电子商务带来的变化,并评价数字平台是如何改变拍卖业务的。

  • Certificate Of Completion / 结业

    Certificate Of Completion / 结业

    For successfully completing this course, you receive a verified Certificate of Completion from Sotheby’s Institute of Art as well as 12.3 IACET Continuing Education Units. *
    Our digital certificates allow you to share new skills with various social media platforms, including LinkedIn. Successful completion is defined by each instructor in the course syllabus and consists, at the least, of regular, thoughtful participation in online activities and timely submission of assigned papers or projects.
    *As an IACET Accredited Provider, Sotheby’s Institute of Art offers IACET CEUs for its learning events that comply with the ANSI/IACET Continuing Education and Training Standard.
    结业
    成功完成本课程后,您将获得由苏富比艺术学院认证颁发的结业证书,以及7.6IACET继续教育学分。*
    你可以在包括领英等多个社交媒体平台上分享你的电子证书。通过课程的结业条件由每个导师在课程大纲中明确要求,至少包括定期、认真地参与线上活动和及时提交指定的论文或项目。
    *作为IACET认证机构,苏富比艺术学院为其符合ANSI/IACET继续教育和培训标准的学习活动提供IACET继续教育学分。
  • Register / 注册报名

    Register / 注册报名

    Click here to register.
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    Questions? Contact us at online@sia.edu.
    查看条款和条件
    如有疑问,请通过online@sia.edu联系我们。