In a significant shift that reflects the evolving landscape of luxury experiences, Sotheby's Institute of Art has launched a series of courses across the globe.
As discerning individuals increasingly seek meaningful cultural experiences in world-class capitals, the Institute offers Navigating the Art Scene courses in London, New York, Hong Kong, and Dubai, as well as Art Tour Scotland. These courses provide a thoughtful response to the growing demand for enriching, culturally significant experiences.
Each course is meticulously curated to offer participants unique, behind-the-scenes access. In London, students delve into private collections, engage with Mayfair gallery owners, and discover the studios of East London’s emerging artists. Alumni Atinuj Tantivit, founder of Bangkok's ATTA Gallery, reflects: "Exploring how art collecting is perceived across cultures has profoundly enriched my journey as a collector.”
Hong Kong’s vibrant course connects participants with the rapidly growing Asian art market, including access to auction previews and private galleries. Lectures will take place at 3812 Gallery which represents both modern and contemporary Chinese artists. Course leader Felix Kwok highlights its significance: “Hong Kong unites top auction houses, galleries, and collectors, guiding the global art world forward through new ideologies and creativity.”
3812 Gallery
In Dubai, course participants encounter a unique blend of tradition and innovation, visiting cutting-edge museums and engaging with leaders at Art Dubai. According to course leader Laura Egerton: “The launch of the new intensive course in Dubai in 2025 will position the UAE's expanding art scene within a broader art-historical and global context.”
Students participating in the New York course will explore the diverse gallery neighborhoods of the city, from established areas such as Chelsea and Tribeca to up-and-coming neighborhoods like the Lower East Side.
Based in Edinburgh, participants on the Art Tour Scotland course will visit national and local institutions throughout the capital, including the National Galleries of Scotland, the Museum of Edinburgh, the Georgian House, Hopetoun House conservation studios, and the wonderful tapestry workshops of the Dovecot Studios.
Beyond the Classroom
What sets these experiences apart is their immersive nature. Rather than traditional classroom learning, participants are thrust into the heart of each city's art scene, gaining practical knowledge and insider perspectives that can't be found in textbooks. Each course is thoughtfully crafted to provide:
- Private collection visits
- One-on-one discussions with industry leaders
- Hands-on workshops with artists
- Guided tours of exhibitions and galleries
- Networking with collectors and enthusiasts
Laura Egerton emphasizes the value of on-ground experience: “To truly understand the impact and nuances of a new art market, being immersed in it is essential.”
These immersive experiences represent a new standard in cultural tourism, where luxury is defined not by material indulgences but by access, knowledge, and meaningful engagement. Participants leave with more than memories, they gain a deeper understanding of the art world, valuable connections, and the confidence to navigate art scenes globally.
Looking Ahead
As these courses continue to evolve and flourish, Sotheby's Institute of Art remains dedicated to delivering exceptional educational experiences that redefine luxury travel through cultural enrichment and artistic exploration.
For those seeking to elevate their travel experiences beyond the ordinary, Sotheby's Institute of Art's immersive educational experiences offer an unparalleled opportunity to engage with the art world in a meaningful and luxurious way. In a world where true luxury is increasingly defined by experiences rather than possessions, these courses stand as a testament to the enduring value of knowledge, culture, and personal growth.